Marketing Posts

We’re proud to be named at #20 CPA Network 2017!

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Toro Advertising is thrilled to announce that it has recently entered TOP 20 CPA Networks 2017 collected in the Blue Book of mThink. This event has become a milestone in the history of our young company and opens a new period for growth and strengthening. We’ll continue working every day to achieve new goals and to continue expanding horizons to provide you the best service and attention.

We want to express our gratitude to all of you as a part of this success, specially to affiliates, publishers, advertisers and, of course, to our young and committed team.

Thank you very much for your invaluable help, without you, we would never have achieved this mention!!!

 


 

¡¡ MUCHAS GRACIAS, LO HEMOS CONSEGUIDO!!

 

¡Estamos orgullosos de haber obtenido el puesto número 20 de CPA Networks para 2017!

En Toro Advertising estamos muy contentos de anunciaros que recientemente hemos entrado, con el puesto número 20, en el TOP 20 CPA Networks 2017 del Blue Book de mThink. Esto supone todo un hito en la historia de nuestra joven empresa y abre para nosotros un nuevo periodo de crecimiento y consolidación. Continuaremos trabajando todos los días para alcanzar nuevos objetivos y continuar expandiendo horizontes para proporcionaros el mejor servicio y la mejor atención.

Queremos expresar nuestro agradecimiento a todos vosotros por haber sido impulsores de este éxito, especialmente a los afiliados, editores, anunciantes y, por supuesto, a nuestro joven y comprometido equipo.

Muchas gracias por vuestra ayuda, sin vosotros, ¡nunca habríamos alcanzado este reconocimiento!

 

Marketing to millennials: 5 things you must know about them

What exactly is the millennial generation? The term ‘Millennials’ has captured the attention of marketers for several reasons. Why?

 

Marketing to millennials

The term ‘millennials’, also known as Generation Y or the Next Generation, is usually considered to apply to individuals who reached adulthood around the turn of the 21st century. We can found several definitions, but according by many sources, millennials were born between 1980 – 2000. The younger millennials are in their 20`s and are now graduating from college and entering the workforce; the eldest are in their mid-30’s and they are buying homes and starting families. That’s why millennials have a huge buying power and they are one of most interesting targets in the market.

Designing marketing strategies for millennials is not easy. Many companies are failing the attempt due to a lack of knowledge about these young adults. Defining people by their birth years can seem an oversimplification but here are some keys common to millennial generation.

1. Forever connected. Millennials have grown up with the internet and smartphones. They are heavy mobile phone users. If you want to influence this generation, mobile is a must, but that’s just part of the equation. You must get the message right too. Brands would have to maintain constant communication with millennials.

2. A sharing culture. They are influencers and they fix its attention on influencers. Millennials share their opinions across social channels. For them friends are the most credible source of product information and would consider buying a product recommended by a friend.

3. Getting more out of less. Lower employment levels and smaller incomes have left millennials with less money than previous generations. Nevertheless, they made more purchases and go out more than any older generation. It would seem there are savvy consumers or it’s just that are they looking for less expensive experiences?

4. Socially conscious. These young adults are concerned about social and environmental issues. Millennial consumers rally behind socially responsible companies.

5. Practical and results-oriented. A strong brand isn’t enough to encourage millennials to make purchases. They have a different relationship with brands and they claim to dislike advertising. Millennials have all the tools necessary to find what they’re looking for, so don’t try to entice them only with commercial spots, they will go beyond.

 

Vote for us, it only takes 1 minute!

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Thanks to the support received these past 2 years and a long journey in the digital sector, TORO Advertising has been listed among the Top 100 Best Performance marketing networks worldwide, opting to enter TOP 20 CPA Networks 2017 collected in the Blue Book of mThink. Thank you very much for your invaluable help, without you, we would never have achieved this mention.

As one of our partners, we would be grateful if you would complete this survey and vote for TORO Advertising, it only takes 1 minute!

Don’t forget to write TORO Advertising as your favorite CPA Network in question 2.

Thank you in advance for your time and consideration!

2017 Rankings: CPA Survey

Flirchi

When I say ‘dating’, I am pretty sure that the word ‘APP’ might come right after. This is because there’s been a huge increase in the number of dating APPs that are on the market. Yet, this was not always this way, and still, dating covers much more than phones. After the boom of social networks, dating sites had a great success too, helping lots of people on finding persons similar to them.

Friendship only or romantic relationship, these sites do not often discriminate between those two options. One of them is Flirchi, a dating website dedicated to young people to make friends or to find love. This is something that never gets old, so have a look at the campaign.

We are offering a CPL basis campaign, Single Opt-In, where the client registers himself or herself on the website. As being Single Opt-In, the lead is fast and simple to get. This campaign is available for All Countries, as the site is available worldwide. It is available for website display only (no WAP) and it has some restrictions, quite the most frequent. No fraud, no incent, no adult (as it is regular dating), no virus, etc.

You will get $0.55 per lead, so you better have a look at your traffic and see if this offer fits in! Try it out and tell us about the results, we are sure you will not regret it.

Shpock

Commerce is and always be part of humanity and a crucial piece for the functioning of societies. There are APPs that help us on our everyday purchases, from ordering food or to find a good place to buy groceries (even buying the latter). I am pretty sure though that there is something missing, something that you would like to have some indications about.

When you go to Ebay, you always expect to get what you are looking for, nearer to your location. Unfortunately, maybe what you are looking for is not near, but worry not! This is why Shpock has been invented for. With this APP, you will be able to find what you are looking for. From flea markets to car boot sales,  you will be able to browse among the offers you may find near your town or city.

At the moment, we are offering Shpock on UK and DE but of course, this might change in the near future when new GEOs are opened for this APP. The price is $0.85. As many other offers, this one has restrictions on its traffic, but nothing abnormal. Incent and adult traffic are not allowed, as well as duplicated leads, ads icons, redirects and such. The creatives will be provided by the advertiser and we will provide them to you, no problem on that.

If you have mainstream traffic or you run APPs, choose Shpock from Toro’s platform so we keep making your wallet grow!